Bick, G., Graduate School ofBusiness, University of Cape Town, South Africa
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Vol 45, No 4 (2014) - Original Research
What is your corporate brand worth? A guide to brand valuation approaches
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Reg No: 2002/002017/07
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All articles published in this journal are licensed under the Creative Commons Attribution 4.0 International (CC BY 4.0) license, unless otherwise stated.
Website design & content: ©2024 AOSIS (Pty) Ltd. All rights reserved. No unauthorised duplication allowed.
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