South African consumer sentiment towards marketing

Christo Boshoff; Alwyn P. Du Plessis

Crossref Citations

1. Gender and socio-economic differences in South African consumers’ sentiments toward marketing practices
Thérèse Roux
Journal of Marketing and Consumer Behaviour in Emerging Markets vol: 2023 issue: 2(17) first page: 1 year: 2023
doi: 10.7172/2449-6634.jmcbem.2023.2.1

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South African Journal of Business Management | ISSN: 2078-5585 (PRINT) | ISSN: 2078-5976 (ONLINE)