The interrelationships between customer satisfaction, brand loyalty and relationship intentions of Generation Y consumers towards smart phone brands

P. G. Mostert; D. J. Petzer; A. Weideman

Crossref Citations

1. Even when it feels difficult to think why I like you, I still do: The role of content, cognitive feelings and thinking systems on the evaluation of close and prominent brands
Rogelio Puente-Diaz, Judith Cavazos-Arroyo
South African Journal of Business Management vol: 51 issue: 1 year: 2020
doi: 10.4102/sajbm.v51i1.1327

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