Internet brand innovation: What is it? What core concepts does it include? Does it affect performance?

Yi-Weng Yang; Xiao-Bo Tao; Jian-Bo Tu; Pei Liu; Ji-Peng Li

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Crossref Citations

1. Brand culture innovation, digital transformation, and the performance of agribusiness firms
Juan Tang, Qiaodan Li
International Review of Financial Analysis vol: 110 first page: 104825 year: 2026
doi: 10.1016/j.irfa.2025.104825

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