Author Details

Bond, D., Graduate School of Business, University of Cape Town, South Africa

Vol 36, No 1 (2005) - Original Research
The spoken (he)art of strategy: A metaphor analysis of the strategy discourse of 10 South African business executives
Abstract PDF

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South African Journal of Business Management | ISSN: 2078-5585 (PRINT) | ISSN: 2078-5976 (ONLINE)