Human capital investment: Higher educational and on-the-job training of the marketing practitioner

Johan de W. Bruwer; Norbert E. Haydam

Crossref Citations

1. Conducting field research in retail stores: A meandering path to a successful research project
Stella Marie Minahan, Patricia Huddleston, Bridget Behe, R. Thomas Fernandez
The International Review of Retail, Distribution and Consumer Research vol: 23 issue: 2 first page: 189 year: 2013
doi: 10.1080/09593969.2012.743106

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South African Journal of Business Management | ISSN: 2078-5585 (PRINT) | ISSN: 2078-5976 (ONLINE)