In-school marketing in South African primary schools: An exploratory study

S. Cassim; K. McIntosh

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Crossref Citations

1. In-School Marketing: The Nature, Extent, and Ethics of Children's Commercial Exposure
Leah Watkins, Robert Aitken, Ryan Gage, Louise Signal
Journal of Macromarketing vol: 45 issue: 2 first page: 264 year: 2025
doi: 10.1177/02761467251316137

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South African Journal of Business Management | ISSN: 2078-5585 (PRINT) | ISSN: 2078-5976 (ONLINE)